Brand-led visual system
The layout uses the SnapThen teal and coral palette, rounded surfaces, and a calm visual rhythm inspired by the now-to-then sequence in the brand guidelines.
SnapThen is an app in development that helps parents and carers create visual step-by-step routines using photos and videos from a child's real world.
This foundation site gives SnapThen a clean public presence while the product and supporting pages continue to take shape.
This scaffold keeps the language straightforward, uses the SnapThen brand palette and typography, and gives search engines clear metadata to work with while the rest of the site is being built.
The layout uses the SnapThen teal and coral palette, rounded surfaces, and a calm visual rhythm inspired by the now-to-then sequence in the brand guidelines.
The page includes a descriptive title, meta description, canonical URL, Open Graph tags, Twitter metadata, structured data, a sitemap, and a robots file.
The sections are intentionally simple so this can grow into product, about, contact, resources, and app launch pages without needing to restart the site from scratch.
The current messaging is aligned to the audiences named in the brand guidelines and keeps the tone warm, practical, and respectful.
Families who want a simple way to create visual routines using their own photos and familiar real-life references.
Messaging is framed around visual steps and now-and-next sequences rather than technical or clinical language.
Speech and language therapists, SEND professionals, and support teams can immediately understand the app's purpose from the public site.
The goal here is not to overbuild. It is to create a credible public site that is technically tidy, easy to maintain, and ready for future pages.
A few plain-language answers help the page feel more complete and give the site more meaningful text without making unsupported claims.
SnapThen is an app in development focused on helping parents and carers create visual step-by-step routines using familiar photos and videos.
The brand guidelines position SnapThen for parents and carers of non-verbal or pre-verbal children, as well as professionals who support those families.
Not yet. This is a simple public foundation for the brand while the broader site and product materials are being built out.
The site now has a branded, search-friendly foundation in place. From here, we can add product detail pages, launch messaging, screenshots, contact information, and a clearer conversion path when you are ready.